Branding, Leadership, Marketing, Social Media

Great Advice on How to Use Linked In to Not Just Look For a Job

See on Scoop.it - Marketing Skip ahead a few grades in LinkedIn marketing class with these 27 tips to supercharge your personal brand and drastically increase online lead generation.   Cookjmc's insight: Wow this article was perfect timing as Friday I was on the phone with a college friend (we reconnected thanks to Facebook) and… Continue reading Great Advice on How to Use Linked In to Not Just Look For a Job

Branding, Marketing

Viewpoint Article: B2B Demand Generation from Your Own Network- Your Personal Brand

Scoop.it Link Viewpoint: In b2b marketing, with a lot of distracting noise across channels, it's important to remember that there is an opportunity to connect, share and educate within your own personal/business network. Your personal brand can help you accelerate relationship building. Tools like linkedin facilitate making this easier but other tools are checked up… Continue reading Viewpoint Article: B2B Demand Generation from Your Own Network- Your Personal Brand

@cookjmc authored, Branding, Leadership, Marketing

Ready, Set… Launch! The Journey in Launching a New Brand for a SMB

This was something I started to write when I was working with a former client- and I just ran across it recently and thought to finish it up and publish it. It's not the "definitive how-to guide" type of document, but there is some good insight and aha's to keep in mind when launching something… Continue reading Ready, Set… Launch! The Journey in Launching a New Brand for a SMB