In b2b marketing, with a lot of distracting noise across channels, it’s important to remember that there is an opportunity to connect, share and educate within your own personal/business network. Your personal brand can help you accelerate relationship building. Tools like linkedin facilitate making this easier but other tools are checked up on to see and learn more about who you really are. Pay attention to the details and share what you know- your network might just need what your company is selling.
Personal Branding In B2B Lead Generation
“Markets constantly change, which calls for changes in your marketing and B2B lead generation as well. So, how does personal branding help you along your work?”